Our Story & Mission
Founded in the heart of Baguio City, LeadPulse emerged from a vision to bridge the digital divide for Filipino businesses, empowering local companies to compete in the global marketplace through strategic digital marketing.
The Beginning in Baguio
What started as a small digital marketing consultancy in Session Road, Baguio, has evolved into a comprehensive digital transformation partner for Filipino businesses. Our founders recognized the untapped potential of local businesses in the rapidly digitizing Philippine economy.
From our humble 3-person team working out of a co-working space, we began helping local merchants establish their online presence, understanding that digital literacy and technical barriers were preventing many Filipino entrepreneurs from reaching their full potential.
Specialization & Growth
As we worked with more clients across Northern Luzon, we identified a critical gap: Filipino businesses needed not just marketing services, but strategic partners who understood local consumer behavior, cultural nuances, and economic realities.
This period marked our strategic shift toward B2B digital marketing, focusing on helping Filipino companies scale their operations through targeted digital campaigns, local SEO optimization, and culturally-sensitive marketing approaches that resonate with Filipino consumers.
Digital Transformation Partner
The pandemic accelerated digital adoption across the Philippines, and LeadPulse was uniquely positioned to guide businesses through this transition. We expanded our services to include complete digital transformation strategies, from e-commerce setup to customer journey optimization.
Our team grew to include Google Ads certified specialists, SEO experts, and digital marketing strategists who combined international best practices with deep understanding of Filipino market dynamics.
Market Leadership & Innovation
Today, LeadPulse stands as a trusted digital marketing partner for over 150 Filipino businesses, from startups in Manila to established companies in Cebu and Davao. Our mission remains unwavering: empowering Filipino businesses to compete globally while staying true to their local roots.
We continue to innovate with AI-powered marketing tools, advanced analytics platforms, and cutting-edge digital strategies that deliver measurable results for our clients while maintaining our commitment to ethical, sustainable business practices.
Our Mission
To democratize digital marketing for Filipino businesses by providing world-class marketing strategies, cutting-edge technology solutions, and unparalleled local market expertise that drives sustainable growth and helps Filipino entrepreneurs thrive in the digital economy.
Expert Team Excellence
Our team combines international digital marketing expertise with deep understanding of Filipino business culture, ensuring every strategy we develop is both globally competitive and locally relevant.
Google Ads Certified
Complete Google Ads certification across all specializations
SEO Specialists
Advanced technical SEO and content optimization expertise
Analytics Experts
Advanced data analysis and conversion optimization
Local Market Experts
Deep understanding of Filipino consumer behavior
Sarah Martinez
Digital Marketing Director
8+ years of experience in B2B digital marketing with expertise in Google Ads, Facebook Marketing, and conversion optimization. Led campaigns generating over ₱50M in revenue for Filipino businesses.
James Rodriguez
SEO & Content Strategy Lead
Technical SEO specialist with deep understanding of Filipino search behavior. Has helped 100+ websites achieve first-page rankings on Google Philippines, focusing on local search optimization and cultural relevance.
Maria Santos
Social Media & Community Manager
Expert in Filipino social media trends and consumer behavior. Specializes in community building, influencer partnerships, and culturally-sensitive content strategies that resonate with Philippine audiences.
David Lim
Analytics & Performance Manager
Data-driven marketing specialist with expertise in conversion optimization, A/B testing, and performance analysis. Uses advanced analytics to identify growth opportunities and optimize customer journeys for Filipino businesses.
Anna Flores
Local Market Strategist
Cultural anthropologist turned marketing strategist with deep expertise in Filipino consumer behavior, regional preferences, and local business dynamics. Bridges international marketing strategies with Filipino cultural insights.
Miguel Torres
Technical Development Lead
Full-stack developer specializing in e-commerce optimization, landing page development, and marketing technology integration. Ensures all digital marketing efforts are supported by robust, scalable technical infrastructure.
Combined Years of Experience
Professional Certifications
Successful Client Projects
Client Retention Rate (%)
Deep Local Market Knowledge
Our success stems from understanding not just digital marketing, but the intricate dynamics of Filipino consumer behavior, regional preferences, and local business ecosystems that shape purchasing decisions.
Filipino Consumer Psychology
Deep understanding of Filipino buying behaviors, including "pakikipagkunware" (haggling culture), social proof influences, and the importance of family and community recommendations in decision-making processes.
Regional Market Variations
Comprehensive knowledge of market differences across Luzon, Visayas, and Mindanao, including regional preferences, local competition analysis, and cultural nuances that impact marketing effectiveness in each area.
Digital Adoption Patterns
Expertise in understanding how Filipino consumers embrace digital technologies, mobile-first behaviors, social media usage patterns, and e-commerce adoption across different demographic segments and geographic regions.
Business Culture Integration
Proven ability to integrate international marketing best practices with Filipino business values, including "pakikipagkapwa" (shared identity), respect for hierarchy, and relationship-based business development approaches.
Baguio City: Our Home Market
As a Baguio-based company, we have unparalleled insight into one of the Philippines' most dynamic business ecosystems, combining traditional commerce with emerging digital opportunities.
Local Baguio Clients Served
Baguio Business Directory Listings Optimized
First-Page Google Rankings for Baguio Businesses
Client Satisfaction Rate in Local Market
Cultural Marketing Insights
Language & Communication
Strategic use of Tagalog, English, and regional languages in marketing materials, understanding when to code-switch and how cultural context affects message reception across different Filipino communities.
Seasonal & Cultural Events
Deep knowledge of Filipino holidays, seasonal shopping patterns, and cultural events that influence consumer behavior, enabling timely and culturally-relevant marketing campaigns throughout the year.
Trust & Credibility Building
Understanding of Filipino trust-building mechanisms, including the importance of local testimonials, community endorsements, and face-to-face relationship development in digital marketing strategies.
Baguio Business Ecosystem
From Session Road to Camp John Hay, we understand every corner of Baguio's dynamic business landscape.
Proven Results & Impact
Our track record speaks for itself. These numbers represent real businesses we've helped grow, real revenue we've generated, and real impact we've made in the Filipino business community.
Years in Business
Serving Filipino businesses since 2018 with consistent growth and innovation
Clients Served
From startups to established enterprises across the Philippines
Successful Projects
Completed digital marketing campaigns with measurable results
Million Revenue Generated
Total revenue increase delivered to our clients' businesses
Average Client Performance
Real metrics from our recent client campaigns and ongoing partnerships
% Average ROI Improvement
Return on investment compared to previous marketing efforts
% Increase in Online Visibility
Average improvement in search rankings and brand awareness
% Growth in Lead Generation
Increase in qualified leads and potential customers
% Boost in Social Engagement
Growth in social media interactions and community building
Industry Expertise
Our experience spans across diverse Filipino industries and business sectors
E-commerce & Retail
Online stores and physical retail
Professional Services
Consulting, legal, accounting
Hospitality & Tourism
Hotels, restaurants, travel
Healthcare
Medical practices and wellness
Other Industries
Manufacturing, education, etc.
What Our Clients Say
Real feedback from Filipino business owners who have experienced our impact
Maria Josefa Santos
CEO, Baguio Craft Coffee
"LeadPulse transformed our small coffee shop into a regional brand. Our online orders increased by 400% in just 6 months. They truly understand the Filipino market."
Carlos Mendoza
Founder, Metro Manila Logistics
"Working with LeadPulse was the best decision for our business. They increased our lead generation by 250% and helped us expand from Manila to Cebu and Davao."